Cloudbeds, the premier hospitality administration software program platform, and Cendyn, a worldwide built-in hotel expertise and providers firm, have in the present day introduced a strategic partnership devoted to driving revenue development for hoteliers.
This collaboration connects Cloudbeds’s property administration system (PMS) seamlessly with each Cendyn CRM and Cendyn Digital Marketing Platform (DMP), empowering hoteliers to optimize operations and elevate guest relationships to increase revenue streams. The techniques’ integration streamlines operational effectivity by centralizing duties equivalent to cross-channel connectivity, digital promoting administration, and marketing campaign monitoring.
“By harnessing Cendyn’s robust marketing automation capabilities alongside Cloudbeds PMS, hoteliers can automate and optimize marketing campaigns while consolidating guest data” says Chris Egan, Chief Product Officer at Cendyn. “This comprehensive approach enables precise audience segmentation, personalized content creation, and campaign scheduling tailored to guest behavior and preferences.”
The Cendyn and Cloudbeds integration allows hoteliers to consolidate guest knowledge throughout all totally different touchpoints, permitting for personalised advertising efforts. With the centralized digital advertisements platform, hoteliers can tailor campaigns to enhance guest experience and drive direct bookings, thereby growing revenue.
Furthermore, by leveraging the mixed energy of Cendyn’s analytics capabilities and Cloudbeds’ PMS, hoteliers achieve actionable insights into guest habits, marketing campaign efficiency, reserving patterns, and revenue efficiency, offering a transparent pathway to revenue development.
Sebastien Leitner, VP of Partnerships at Cloudbeds, mentioned: “Our collaboration with Cendyn marks an important milestone for us. By enhancing our leading PMS solution with Cendyn CRM and digital marketing functionality, we look forward to enabling hoteliers to elevate guest experiences and achieve even greater revenue growth.”
