The organisers of Arabian Travel Market 2024 (ATM) and representatives from the exhibition’s strategic companions, which embody the Dubai Department of Economy and Tourism (DET), Emirates, IHG Hotels & Resorts, and Al Rais Travel, have outlined their plans for the occasion, which takes place from Monday, May 6, to Thursday, May 9, 2024 on the Dubai World Trade Centre (DWTC).
Due to adversarial climate circumstances and to make sure the security of all individuals and invited company, the official ATM press convention scheduled to happen yesterday morning was sadly cancelled. However, all companions have underscored their dedication to the present and the alternatives it affords.
The thirty first version of ATM is poised to welcome over 2,300 exhibitors and representatives from greater than 165 nations, with 41,000 attendees anticipated below the theme ‘Empowering Innovation: Transforming Travel Through Entrepreneurship’, spotlighting a pivotal space for the journey and tourism business.
From startups to established manufacturers, ATM 2024 will spotlight how innovators are enhancing buyer experiences, driving efficiencies and accelerating progress in the direction of a net-zero future for the business.
Danielle Curtis, Exhibition Director ME, Arabian Travel Market added: “ATM 2024 is gearing up for an exciting lineup spread across two stages, with the Global Stage returning alongside the new Future Stage. The conference agenda will feature key industry speakers from around the world and address the emerging trends that are fueling the travel and tourism sector’s growth.”
Curtis added: “An eagerly awaited addition to ATM 2024 is the new Entrepreneurship-focused summit, which will delve into the role of travel start-ups in the Middle East economy, spotlighting their pioneering approaches. As entrepreneurship and innovation take centre stage, the exciting ATM Start-Up Pitch Battle, in partnership with Emirates Group’s Intelak provides the perfect platform to celebrate the immense potential for innovators in the region and for brands to present their industry solutions.”
The variety of taking part lodge manufacturers for ATM 2024 has elevated by 21% year-on-year, with a 58% rise in new Travel Technology merchandise showcased. Several new locations can be launched at ATM 2024, together with China, Macao, Kenya, Guatemala, and Columbia, whereas returning nations embody Spain and France, amongst many others. Upticks throughout all key verticals with year-on-year development throughout all areas participation together with ME 28%, Asia and Europe 34%, and Africa 26%.
A devoted India Summit will happen on the opening day of ATM, highlighting a latest outbound journey increase from the market. Titled ‘Unlocking the True Potential of Inbound Indian Travellers,’ the Summit will discover the dynamics of India as a key supply marketplace for tourism development, in addition to present and future alternatives.
Issam Kazim, CEO, Dubai Corporation for Tourism and Commerce Marketing (DCTCM), mentioned: “As the host city of ATM, Dubai is proud to continue its long-term strategic partnership with this globally renowned travel event, aligned with the goals of the Dubai Economic Agenda, D33 launched by our visionary leadership to further consolidate Dubai’s position as one of the top three global cities for business and leisure. The transformative theme of ATM 2024 will complement our efforts to create new pathways to growth beyond traditional tourism, as we focus on leveraging the huge potential of entrepreneurship and further accelerating momentum across our tourism industry. The Dubai Department of Economy and Tourism will be joined by 129 stakeholders and partners on the Dubai stand at ATM, a testament to the vibrant public-private partnerships that play a pivotal role in tourism development in the emirate. We look forward to sharing insights into our successful tourism strategy with leaders and experts, and exploring the important themes and trends shaping the future of global tourism, while seeking to unlock new avenues for collaboration and partnership.”
Environmental accountability within the journey and tourism business will proceed to be a key focus at ATM, aligning with RX’s sustainability pledge and constructing on the momentum of final 12 months’s theme, ‘Working Towards Net Zero’. ATM 2024 will discover how innovation could be leveraged to assist obtain the UN Sustainable Development Goals (SDGs) by constructing a greener journey and tourism sector for future generations.
Adnan Kazim, Deputy President and Chief Commercial Officer at Emirates, mentioned: “We’re thrilled to see growth in visitor numbers to ATM. It’s a reflection of confidence in our industry and ATM’s importance on the global stage. We are proud of the role we have played in the growth of ATM as an industry event, as well as the growth of our home city Dubai, which is at the forefront of global tourism. This year, Emirates will be displaying our latest products in addition to a dedicated area showcasing our sustainable aviation practices. We also look forward to connecting with our industry partners across the travel ecosystem.”
Haitham Mattar, Managing Director of IHG Hotels & Resorts for SWA, Middle East and Africa, added: “In continuing IHG Hotels & Resorts’ long-standing partnership as the official hotel partner for Arabian Travel Market, we look forward to leveraging the region’s legacy travel trade event to showcase the group’s diverse portfolio of accommodations to global industry and consumer audiences. With over 190 hotels across IMEA, as well as a robust regional pipeline of future openings, IHG remains a critical enabler in realising the region’s growth ambitions in the tourism sector. In a world of evolving preferences and shifting landscapes, IHG remains committed to exploring new and innovative ways to scale-up strategic investments and reshaping the hospitality sector of tomorrow.”
Mohamed Al Rais, Executive Director, Al Rais Travel, additionally added: (*6*)
Held in conjunction with Dubai World Trade Centre, ATM 2024’s strategic companions are the Dubai Department of Economy and Tourism (DET), Destination Partner; Emirates, Official Airline Partner; IHG Hotels & Resorts, Official Hotel Partner; and Al Rais Travel, Official DMC Partner.
