Following a 12 months of excessive heatwaves in Continental Europe, and backlash over overcrowding in well-liked locations, new analysis* from Staysure journey insurance coverage supplier, finds that Britons are reconsidering their future holiday locations. Nine in ten Britons (88%) have thought of changing where they holiday throughout the summer season months, with over a fifth (22%) citing issues over excessive warmth, almost 1 / 4 (23%) referencing overcrowding and a 3rd (32%) stating it was all the way down to elevated prices.
Carbon footprint issues account for one in ten (11%) individuals considering a change in location throughout the summer season months, however that is of extra of a difficulty in the 35-44 age group with 17% stating this as a cause for reconsidering.
Those preferring abroad summer season journey, are largely drawn to southern international locations equivalent to Croatia, Greece, Italy, Spain and the South of France (38%). Meanwhile, just one in ten (10%) go to the northern international locations like Lithuania and Estonia. Brits are drawn to Southern European primarily for the local weather, with two thirds citing this as the first draw (68%), adopted by the tradition and meals (55%) and the surroundings (48%). Extreme temperatures in Southern Europe have dominated headlines, with July seeing a number of international locations bordering the Mediterranean affected by excessive heatwaves.
One in two Brits (50%) choose to staycation in the UK, throughout the summer season months. This is especially true of individuals in the South-West of England, with the determine rising to nearly 60% in this area. This might be all the way down to the proximity to some of the UK’s finest seashores and higher than common UK climate temperatures.
Conversely, 1 / 4 of Britons (26%) would think about travelling to a rustic listed on the UK Foreign, Commonwealth & Development Office’s (FCDO) ‘no travel’ record, with half of these (49%) stating that they’d achieve this to get outdoors of their consolation zone.
If the FCDO, World Health Organisation or native authorities have suggested in opposition to all or all however important journey to a vacation spot, it will not be secure so that you can journey there. If you journey in opposition to the FCDO’s recommendation, it could render your journey insurance coverage coverage void so it’s finest to examine along with your supplier.
Simon McCulloch, Chief Commercial Director at Staysure commented: “Holidays, be they in the UK or overseas, permit individuals time to down instruments and revel in a much-needed break, and hopefully some heat climate and sunshine. The excessive warmth skilled by holidaymakers this 12 months, is one of the explanations individuals are reconsidering their journey plans for Southern Europe. The hovering prices, in opposition to the backdrop of individuals feeling financially squeezed and stories of protests in response to overcrowding are additionally accountable for individuals considering their choices.
“Ensuring you are well-prepared when travelling, wherever you go, is paramount. Having the right travel insurance policy in place as soon as you book your trip not only offers the peace of mind you deserve while on holiday, but also safeguards you from costly expenses and administrative hassles should unexpected issues arise before you depart and during your travels.”